Essential Brands: BC Scalp Genesis

Fast-paced lifestyles, inner city pollution and environmental impurities mean that clean-living trends, rebalancing treatments and head-to-toe detoxing are becoming increasingly important to salon clients. 

 

Understanding the impact these factors have on the hair and scalp – and more importantly how to overcome them at the source – expert care brand, BC Bonacure, has added a NEW unique hair and scalp range to their portfolio: BC Scalp Genesis.

 

What is it?

The BC Scalp Genesis range is the first detoxifying scalp system from Schwarzkopf Professional with StemCode™ Complex, which instantly rebalances the scalp, whilst at the same time, also works to improve and secure the future condition of the hair.

 

What can you do with it?

Taking a 360˚ approach to achieving both a healthy scalp, and in turn, beautiful hair – inside and out – the BC Scalp Genesis assortment offers a holistic, silicone-free product range that features superior technology to prevent, and work efficiently against, the following scalp imbalances:

  • Dry and Sensitive Scalps (Soothing Range)
  • Oily Scalps (Purifying Range)
  • Dandruff (Anti-Dandruff Range)
  • Hair Loss (Root Activating Range)

What is the big deal?

The superior BC Scalp Genesis technology contains a double-action StemCode™ Complex with Hydrolyzed Rice Extract and Hydrolyzed Soybean Extract, as well as range specific vitamins. This unique combination creates a stress-defying system that helps to protect against oxidative stress and external aggressors, whilst protecting the hair bulb.

 

Give me the facts!

  • 1st holistic, detoxifying scalp system with StemCode™ Complex from Schwarzkopf Professional
  • Holistic, silicone-free product range
  • Works efficiently against scalp imbalances
  • Tackles the source instead of just targeting the symptoms
  • Improves and secures the future condition of the hair
  • Innovative in-salon Scalp Detox Service eliminates impurities, product build up and pollution

Where can I learn about it?

Learn how to incorporate bespoke hair and scalp consultations into every salon appointment and understand the revolutionary technologies behind all BC Bonacure products in the inspiring World of BC Care Zone seminar. Download your local seminar brochure to explore availability near you...

 

ASK eAcademy

Advance your BC Bonacure product knowledge with audio-visual training from the ASK eAcademy: