Salon Service: Audacious BLONDME Icon
After winning the exciting #BLONDMEBATTLE social media competition, hair stylist Alex Mendes (@newalexmendes) created the latest BLONDME Icon as part of the #EXPRESSYOURBLONDME campaign.
Her soul is fierce, her blonde is strong... meet Audacious BLONDME Icon, Keziah Marie (@keziahmariie)!
Follow the steps below to recreate her gorgeous look:
Formula 1:
BLONDME Premium Lightener 9+ (35g) + BLONDME Bleach & Tone Cool Additive (5g) + 6% / 20vol. (65ml) BLONDME Premium Developer
Formula 2:
BLONDME Keratin Restore Bonding Mask for All Blondes + BLONDME Blonde Toning Steel Blue + 2% / 7vol. BLONDME Premium Developer (1:1:2)
Formula 3:
BLONDME Keratin Restore Bonding Mask for All Blondes + BLONDME Blonde Toning Ice + 2% / 7vol. BLONDME Premium Developer (1:1:2)
- BLONDME Keratin Restore Bonding Shampoo for All Blondes
- BLONDME Keratin Restore Bonding Potion for All Blondes
- BLONDME Keratin Restore Bonding Mask for All Blondes
Step 1
Using a fine slicing technique, apply FORMULA 1 to the lengths and ends of the hair. Use a vertical brush position to achieve a seamless colour blend.
Step 2
Continue to work your way up to the top section, following the head shape. Control the lightening performance visually. Allow to develop for a maximum of 45 minutes for ultimate lightening power.
Step 3
Rinse and apply FORMULA 2 on the mid-band and FORMULA 3 on lengths and ends, blending both colours thoroughly to achieve a fluid result. Visually monitor development.
Step 4
Finally, rinse and shampoo with BLONDME Bonding Shampoo for All Blondes.
Step 5
Apply the BLONDME Intense Bonding Potion all over and layer on top the BLONDME Bonding Mask for All Blondes. Process for 5-10 minutes and rinse thoroughly.
Watch the Audacious Icon steps in action:
Explore the full #EXPRESSYOURBLONDME campaign looks for even more hairdressing inspiration…
