Shaping Futures


Transforming Lives Through Hairdressing


Shaping Futures offers a brighter future to disadvantaged youngsters by teaching them the craft of hairdressing. What started in 2008 as a local Japanese project with Cambodian street children, evolved into a global initiative in 2010 when Schwarzkopf Professional partnered with SOS Children’s Villages - a leading non-profit organisation – to launch Shaping Futures.


Voluntary teams from our partner salons have been bringing their hairdressing knowledge and expertise to disadvantaged youngsters in twenty-five countries. For the poorest communities, any education at all can seem out of reach, with children often working rather than attending school.


Shaping Futures gives these young people the opportunity to learn a valuable vocation for free, empowering them to live an independent life with access to the job market and the chance to earn a good living.


Our 5 training blocks mentor and guide the youngsters through the basics in hairdressing, but since we want to make a real and lasting difference, we provide follow-up apprenticeships, support and job placements and ensure that every student is able to take full advantage of the opportunity and can become independent through the hairdressing profession.


Thanks to the co-operation of famous hairdressing schools across the globe, additional scholarships have been offered to our Shaping Futures youngsters to ensure the long-term sustainability of this project. 

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